Plan of the Dissemination and Communication activities -1st version / D7.2

Plan of the Dissemination and Communication activities -1st version/D7.2 WP 7, T 7.2 Authors: Chiara Locuratolo (ICONS), Mattia Benedetti (ICONS), Sofia Finzi-Longo (ICONS) Disclaimer Co-funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or REA. Neither the European Union nor the granting authority can be held responsible for them. 2 Plan of the Dissemination and Communication activities - 1st version/D7.2 1 Technical references Project Acronym RECONSTRUCT Project Title A Territorial Construction System for a Circular LowCarbon Built Environment GA number 101082265 Project Coordinator Kathleen Blanco Instituto de Tecnología de la Construcción de Cataluña Head of Innovation Project Management Department [email protected] Project Duration June 2023 – May 2027 (48 months) Deliverable No. D7.2 Dissemination level* PU Work Package WP 7 - WP Title Task T7.1 – Dissemination, Communication and Exploitation strategy Lead beneficiary ICONS Contributing beneficiary/ies 1) ITeC 2) HOL 3) CTC 4) SYM 5) UNIVPM 6) COM 7) IRIS 8) SOR 9) VUB 10) SOO 11) ICCS 12) ICO 13) INC 14) GEP Due date of deliverable 30 November 2023 Actual submission date 30 April 2025 * PU – Public, fully open, e.g., web (Deliverables flagged as public will be automatically published in CORDIS project’s page) SEN – Sensitive, limited under the conditions of the Grant Agreement Classified R-UE/EU-R – EU RESTRICTED under the Commission Decision No2015/444 Classified C-UE/EU-C – EU CONFIDENTIAL under the Commission Decision No2015/444 Classified S-UE/EU-S – EU SECRET under the Commission Decision No2015/444 3 Plan of the Dissemination and Communication activities - 1st version/D7.2 v Date Beneficiary Author 1.0 30/10/2023 ICONS Chiara Locuratolo, Mattia Benedetti, Sofia FinziLongo 2.0 13/11/2023 ITEC Andrea Baqués 3.0 27/11/2023 SOO Gerardo Wadel 4.0 28/11/2023 ICONS Chiara Locuratolo, Mattia Benedetti, Sofia FinziLongo 5.0 24/04/2025 ICONS Sofia Finzi-Longo 4 Plan of the Dissemination and Communication activities - 1st version/D7.2 2 Table of contents 1 Technical references ................................................................... 2 2 Table of contents ......................................................................... 4 3 Executive summary ..................................................................... 7 4 Introduction: an integrated approach to dissemination, exploitation, and communication ...................................................... 9 4.1 Introduction .......................................................................................................... 9 4.2 Objectives and approach to dissemination, communication, and exploitation 10 5 Dissemination, Exploitation and Communication....................... 13 5.1 Preliminary Key Exploitable Results ............................................................... 13 5.2 Target audiences and key stakeholders .......................................................... 14 5.2.1 Preliminary Stakeholder Mapping .................................................................... 14 5.3 Key messages .................................................................................................... 15 5.3.1 Key messages at the general level .................................................................. 15 5.3.2 Key messages at the project and stakeholder level ......................................... 16 5.4 A tailored approach to Dissemination, Communication and Exploitation ... 19 5.5 Dissemination and communication channels ................................................. 22 5.5.1 Website and landing page ............................................................................... 22 5.5.2 Social networks ................................................................................................ 23 5.5.3 E-newsletter ..................................................................................................... 25 5.5.4 Media multipliers .............................................................................................. 25 5.5.5 Youris.com ....................................................................................................... 26 5.5.6 Partners corporate websites ............................................................................ 26 5.6 Dissemination and communications materials and formats ......................... 29 5.6.1 Communication kit ........................................................................................... 30 5.6.2 Scientific and technical publications ................................................................. 31 5.6.3 Info-packs and innovation handbook ............................................................... 31 5.6.4 Policy briefs ...................................................................................................... 32 5.6.5 Webinars .......................................................................................................... 32 5.6.6 Local d&c desks ............................................................................................... 33 5.7 Editorial contents .............................................................................................. 33 5.7.1 Journalistic articles and interviews ................................................................... 34 5.7.2 Press and project updates ............................................................................... 35 5.7.3 Video production .............................................................................................. 35 5.8 Clustering, synergies and events .................................................................... 36 5.9 Training .............................................................................................................. 38 5.9.1 Training modules ............................................................................................. 38 5.10 Management of communication and dissemination ...................................... 39 5.10.1 Responsibility in the consortium ................................................................... 39 5.10.2 Production: management, timing and feedback ........................................... 40 5 Plan of the Dissemination and Communication activities - 1st version/D7.2 5.10.3 ICONS Responsibilities ................................................................................ 41 5.10.4 Stakeholder Database .................................................................................. 43 5.11 Monitoring .......................................................................................................... 44 5.11.1 ICONS’ monitoring process .......................................................................... 44 5.11.2 ICONS’ engagement indexes ....................................................................... 46 5.11.3 Timeline ........................................................................................................ 47 5.12 Visual identity .................................................................................................... 47 5.12.1 Project’s visual identity ................................................................................. 47 6 Conclusions ............................................................................... 49 7 Annex 1 – Communication and dissemination activities templates 50 8 Annex 2 – Publications template ............................................... 52 9 References ................................................................................ 53 List of Tables Table 1: Communication and Dissemination activities ......................................................... 7 Table 2: Specific needs and expected results .................................................................... 10 Table 3. Preliminary Key Exploitable Results (KERs) ........................................................ 13 Table 4: RECONSTRUCT stakeholders’ groups ............................................................... 14 Table 5: Key Messages at Stakeholder level ..................................................................... 16 Table 6: Difference between dissemination and communication ....................................... 20 Table 7: Exploitation, Dissemination and Communication actions ..................................... 20 Table 8: Dissemination and Communication channels at the target level .......................... 22 Table 9: Website accountability ......................................................................................... 23 Table 10: Content delivery strategy summary, depending on the social media channel .... 24 Table 11: Social media accountability ................................................................................ 24 Table 12: Newsletter accountability ................................................................................... 25 Table 13: Multipliers accountability .................................................................................... 26 Table 14: Partner’s corporate websites.............................................................................. 26 Table 15: Dissemination and communication materials and formats ................................. 29 Table 16: Communication kit accountability ....................................................................... 30 Table 17: Scientific publications accountability .................................................................. 31 Table 18: info packs and innovation handbook accountability ........................................... 32 Table 19: Policy briefs accountability ................................................................................. 32 Table 20: Webinar production accountability ..................................................................... 32 Table 21: Local C&D desks accountability ......................................................................... 33 Table 22: Editorial Contents ............................................................................................... 33 Table 23: Journalistic articles accountability ...................................................................... 34 Table 24: Press and news releases accountability ............................................................ 35 Table 25: Video production accountability ......................................................................... 36 Table 26: sister projects, networks and initiatives .............................................................. 36 Table 27: RECONSTRUCT technical & dissemination events ........................................... 37 Table 28: Events accountability ......................................................................................... 37 Table 29: Training Accountability ....................................................................................... 38 6 Plan of the Dissemination and Communication activities - 1st version/D7.2 Table 30: RECONSTRUCT’s partnership accountability in communication and dissemination .............................................................................................................. 39 Table 31: DC production steps .......................................................................................... 40 Table 32: Responsibility, timing and feedback for the editorial content and communication kit ................................................................................................................................ 42 Table 33: Responsibility, timing and feedback for the formats’ production ........................ 42 Table 34: Responsibility, timing and feedback for partner’s dissemination efforts ............. 43 Table 35: Outreach indicators for the assessment of the C&D campaigns ........................ 45 Table 36: Engagement indicators for the assessment of the C&D campaigns .................. 45 Table 37: Monitoring accountability ................................................................................... 46 Table 38: Dissemination and communication tracking table .............................................. 47 Table 39: Communication activities monitoring table ......................................................... 50 Table 40: Dissemination activities monitoring table ........................................................... 50 Table 41: Publications monitoring table ............................................................................. 52 List of Figures Figure 1: CDE Methodology ............................................................................................... 19 Figure 2: Brand personality exercise results ...................................................................... 48 Figure 3: Official RECONSTRUCT LOGO ......................................................................... 48 Figure 4: Official RECONSTRUCT colour palette .............................................................. 48 7 Plan of the Dissemination and Communication activities - 1st version/D7.2 3 Executive summary The Dissemination, Exploitation, and Communication Plan outlines an effective approach to promoting RECONSTRUCT's results while ensuring maximum impact. The plan includes communication and dissemination activities in the light of a preliminary list of Key Exploitable Results (KERs) and the identified key stakeholder groups. Then, it creates targeted key messages and the related dissemination tools and channels. The plan also clarifies the monitoring activities to evaluate the project's impact on the target audience and ensure maximum content outreach and engagement. The document is structured as follows: Chapter 2: This section explains the RECONSTRUCT integrated approach to communication, dissemination, and exploitation, highlighting the project's main goals. Chapter 3: This chapter focuses on communication and dissemination, activities. First, it identifies RECONSTRUCT’s Key Exploitable Results (KERs), the preliminary key stakeholder groups that can help maximize the project's impact. Later, it outlines the key messages and communication channels and formats that will be utilized to spread information related to the project and promote its results. The chapter also describes how the communication and dissemination activities will be managed by the local D&C desks. It also explains the monitoring processes and methodology developed by ICONS, which will be used to evaluate the audience's engagement with the communication materials. The chapter ends by discussing the impacts of the dissemination and communication activities, along with the indicators that will be used to measure them. Chapter 4: a summary of the previous chapters is provided, and the chapter draws some preliminary conclusions, remarking that the current strategy will be subject to future revisions in the Plan of the Dissemination and Communication activities - 2nd version (M24). This document is based on the general description of WP7, related to communication and dissemination activities. It will be updated during the project's implementation. 1 Table 1: Communication and Dissemination activities Activity Timing KPI DoA Visual identity M2 - Power Point and Word templates M2 - Landing page M2 Social media channels (LinkedIn and Twitter1) M2 >800 followers in total Website M6 - Communication Kit (leaflet, roll-up, video) M8 >500 downloads >500 copies distributed 1 Despite Twitter is now X, it will still be called Twitter throughout the document. 8 Plan of the Dissemination and Communication activities - 1st version/D7.2 Info-Packs Throughout the project’s duration >1 per target group Scientific Publications Throughout the project’s duration >8 articles published on top rank peer-reviewed journals Conference proceedings Throughout the project’s duration >8 conferences attended >3 poster presentations e-Newsletter 6-month frequency >8 issues Policy Briefs Throughout the project’s duration >1 policy brief >2 presentations held at relevant EU premises Press Releases Throughout the project’s duration >8 Journalistic Articles Throughout the project’s duration >2 Videos (including videointerviews) Throughout the project’s duration >400 views in total Social Media Campaigns 1 per year >1 social media campaign organized per year of project implementation. Joint events Throughout the project’s duration >3 joint events organised Organisation of webinars and workshops Throughout the project’s duration >4 workshops/webinars organized in conjunction with big sectorial events Open Labs at Demo Sites Throughout the project’s duration >3 open labs organized in each demo-site (Brussels and Barcelona) Innovation Handbook End of project 1 Final Event End of project 1 9 Plan of the Dissemination and Communication activities - 1st version/D7.2 4 Introduction: an integrated approach to dissemination, exploitation, and communication 4.1 Introduction The construction sector in Europe has a significant impact on the environment. The RECONSTRUCT project, funded by the EU, aims to achieve greater circularity, and reduce this impact. To achieve this, the project will develop low-carbon alternatives to cement and steel. The project will focus in particular on manufacturing construction components that use recycled materials and are designed for modularity. In addition, it will focus on embedding deconstruction in building design. The circular approach will be implemented through digitization and regionalization of the construction value chain. The project's impact potential and economic feasibility will be demonstrated through real-scale pilot buildings in Brussels and Barcelona. To achieve this objective, it is imperative to formulate and oversee an effective strategy for communication, dissemination, and exploitation. This strategy should be tailored to the outcomes that aimed to be promote and the specific target audience that the project is addressing. Starting from the project's initiation and spanning across WP7, actions related to dissemination, communication, and exploitation are set in motion to identify and engage the most relevant stakeholders within the scope of RECONSTRUCT, including potential endusers, public authorities, and other key participants. The activities pertaining to Dissemination (D), Exploitation (E), and Communication (C) will be intricately interwoven and executed in a coordinated manner to achieve the following objectives: • Enhance project visibility and provide information about the project's benefits and impacts to target audiences and wider communities (C). • Share knowledge and engage key players, facilitators, and early adopters through a tailored and specialized strategy (D). • Establish a pathway for the utilization of RECONSTRUCT’s outcomes (E). The RECONSTRUCT "Plan of Dissemination and Communication activities - 1st version" adopts a comprehensive and impact-driven approach with the objective of creating impacts in three key areas: i) raising awareness and understanding, ii) fostering the acceptance of innovation, and iii) promoting the adoption and expansion of the project's outcomes even after the project concludes. 16 Plan of the Dissemination and Communication activities - 1st version/D7.2 1. RECONSTRUCT will develop comprehensive, viable circular alternatives to ordinary steel and cement reducing its carbon footprint. 2. RECONSTRUCT will minimize material wastage in the construction industry, efficiently using existing resources. 3. RECONSTRUCT will develop reusable and recyclable materials with minimum virgin content. 4. RECONSTRUCT offers a comprehensive circular solution, from design to valorization routes. 5. RECONSTRUCT will design modular components designed for disassembly and reuse. 6. RECONSTRUCT will create a digital ecosystem for the sourcing of waste materials. To address each target audience effectively, the project must craft key messages that convey its core goals by incorporating specific keywords and tailoring messages, ensuring that RECONSTRUCT resonates with them. Key messages are short, direct, and easy-to-remember messages, specifically developed for each targeted stakeholder group. They drive the project’s C&D effort by conveying the core concepts and ideas the project wants to communicate. The RECONSTRUCT key messages are gathered in the table below together with relevant taglines. In addition, the geographical area of each stakeholder is identified. 5.3.2 Key messages at the project and stakeholder level Table 5: Key Messages at Stakeholder level Target Key Message Tagline Geographic al Level Construction Value Chain Actors Concrete without OPC is not only possible but is a valid circular option. • CIRCULARITY • MATERIALS International Reconstruct aims to be the solution towards increased circularity in the building construction sector. • CIRCULARITY International European Regional Reconstruct will maximise the use of existing resources. • WASTE AS RESOURCE • MATERIALS National Regional RECONSTRUCT offers a complete circular solution, from design to valorization routes. • CIRCULARITY • CLUSTER • DESIGN International RECONSTRUCT will decrease carbon emissions within the construction sector. • REDUCTION OF POLLUTION • MATERIALS • GREEN ECONOMY International 17 Plan of the Dissemination and Communication activities - 1st version/D7.2 RECONSTRUCT closes the loop by embedding deconstruction in building design. • DECONSTRUCTION • SUSTAINABILITY THROUGH TECHNOLOGY International RECONSTRUCT will trigger interoperability among waste management systems. • WASTE AS RESOURCE • SUSTAINABILITY THROUGH TECHNOLOGY Regional Policymakers and Public Authorities RECONSTRUCT will combine economic and social growth in the construction sector. • GREEN ECONOMY • SOCIAL GROWTH THROUGH INNOVATION European National Regional RECONSTRUCT can encourage new legislation or highlight possible areas of improvement of circular construction policies. • CIRCULARITY • RECONSTRUCTING OUR POLICIES European National Regional Financial Actors and Investors RECONSTRUCT’s results are economically sustainable and profitable. • WASTE AS RESOURCE • SUSTAINABILITY THROUGH TECHNOLOGY European National Regional RECONSTRUCT will increase the lives of building components. • SUSTAINABILITY TROUGH TECHNOLOGY European National Regional Software Technology Developers and Providers RECONSTRUCT will maximize efficiency and reduce waste in the construction sector. • DESIGN • EFFICIENCY IN DIGITALISATION International RECONSTRUCT will produce extensive databases for monitoring buildings and waste sourcing. • SUSTAINABILITY THROUGH TECHNOLOGY • CIRCULARITY EMBEDDED IN DESIGN International Designers RECONSTRUCT will develop new recyclable materials. • CIRCULARITY EMBEDDED IN DESIGN • MATERIALS • WASTE AS RESOURCE International Research and Academia RECONSTRUCT will establish digital ecosystems to maximise existing resources. • WASTE AS RESOURCE • MATERIALS National Regional 18 Plan of the Dissemination and Communication activities - 1st version/D7.2 RECONSTRUCT will develop new recyclable materials. • CIRCULARITY EMBEDDED IN DESIGN • MATERIALS • WASTE AS RESOURCE International RECONSTRUCT will produce extensive databases to power its softwares for monitoring buildings, as well as source and appreciate waste. • SUSTAINABILITY THROUGH TECHNOLOGY • CIRCULARITY EMBEDDED IN DESIGN International Clusters, and associations Concrete without OPC is not only possible but is a valid circular option. • CIRCULARITY • MATERIALS International Civil Society RECONSTRUCT will reduce emissions and allow greater circularity in the construction sector. • GREEN ECONOMY • WASTE AS RESOURCE European National Regional Media RECONSTRUCT will decrease carbon emissions within the sector. • GREEN ECONOMY • WASTE AS RESOURCE European National Regional Hardware Technology Manufacturers and Providers Reconstruct will increase the demand for specialised deconstruction equipment. • CIRCULARITY • WASTE AS RESOURCE • DECONSTRUCTION International Data Management companies RECONSTRUCT improves the accuracy and efficiency of waste quantification and characterization. • CIRCULARITY EMBEDDED IN DESIGN • WASTE AS RESOURCE International Technology Service Providers RECONSTRUCT will optimize the construction and deconstruction processes. • CIRCULARITY EMBEDDED IN DESIGN • SECTORIAL SYNCRETISM International RECONSTRUCT improves the accuracy and efficiency of waste quantification and characterization. • CIRCULARITY EMBEDDED IN DESIGN • WASTE AS RESOURCE International Waste management systems RECONSTRUCT will boost interoperability among waste management systems. • WASTE AS RESOURCE • SECTORIAL SYNCRETISM Regional 19 Plan of the Dissemination and Communication activities - 1st version/D7.2 Developers of similar technologies RECOSNTRUCT aims to promote cross-sectoral collaboration. • SECTORIAL SYNCRETISM Regional National International RECONSTRUCT aims to boost interoperability among waste management systems. • WASTE AS RESOURCE • SECTORIAL SYNCRETISM Regional National International These key messages will be used and further elaborated into contents and the related appropriate formats for the project’s communication and dissemination channels and products, which will be presented in detail in the next sections. 5.4 A tailored approach to Dissemination, Communication and Exploitation The project will implement a four stage-strategy: Engage, Produce, Share, and Exchange. Dissemination and Communication are crucial in the "Share," "Exchange," and "Engage" stages. Figure 1: CDE Methodology Dissemination shares the project's results with scientists, policymakers, and businesses. Its main goal is to support science, bring people together, and help make informed policies for long-term benefits. Communication makes the project and its findings more visible to the public. It uses easyto-understand language to make people interested in the project's topic and show how RECONSTRUCT can improve their lives in the long run. 20 Plan of the Dissemination and Communication activities - 1st version/D7.2 Table 6: Difference between dissemination and communication Dissemination Communication Objectives Public disclosure of scientific and technical results Promotion of the project and its benefits Audience Professional target groups, such as scientific communities, industry stakeholders, policy makers, etc. General public, including EU citizens, civil society Tone of voice Scientific/technical language Non-specialized/layman’s terms Channels Peer-review journals, scientific conferences, sector events, the web The web, social networks, journalistic articles In coordination with communication and dissemination efforts, exploitation activities will focus on setting the stage for the utilization of the developed technological solutions once the project concludes. The table below explains how the project will communicate with different stakeholder groups. The project will customize the content and use the most effective methods and channels based on each stakeholder's needs. Table 7: Exploitation, Dissemination and Communication actions Stakeholders Dissemination formats Communication channels How DC supports exploitation Construction Value Chain Actors (including designers) Scientific publications Info-packs Press Releases News Releases Webinars Video Website Social Media Journalistic Articles Newsletter RECONSTRUCT will change the way the construction sector works. They need to be informed of the new materials, capabilities for recycling, disassembly, and circularity in general. D&C will support post-project exploitation efforts for widespread adoption. The key is to build trust in secondary materials. Policymakers and Public Authorities Policy briefs Press Releases News Releases Webinars Website Social Media Journalistic Articles Newsletter These stakeholders can influence the regulatory environment for the development and application of the project’s results. They will be recipients of the policy briefs, aimed at developing or improving regulations and providing recommendations for future policy decisions and directives. 21 Plan of the Dissemination and Communication activities - 1st version/D7.2 Financial Actors and Investors Press Releases News Releases Webinars Video Website Social Media Journalistic Articles Financial actors may be engaged because of their interest in investing in circular construction projects, and their funding might be pivotal in project development. Software Technology Developers and Providers Scientific Publications Info-packs Website Social Media Journalistic Articles Newsletter These stakeholders will be exposed to dissemination about the circular, digitalized construction sector, which represents business opportunities for them. Research and Academia Scientific publications Info-Packs Policy Briefs Website Social Media Journalistic Articles Newsletter Scientific papers produced by RECONSTRUCT will enable knowledge-transfer to the scientific community; and will continue the dialogue on circularity in the construction sector. Clusters, and associations Policy Briefs Press Releases News Releases Video Website Social Media Journalistic Articles Newsletter Through sharing best practices, lessons learned, and research findings from the project, RECONSTRUCT will reach out to other EU-funded projects to jointly develop evidence-based policies. Also, industry associations may want to promote new market opportunities among their members. Civil Society Press Releases News Releases Video Website Social Media Journalistic Articles Citizens will be engaged predominantly through local activities at the demonstrator sites. In turn, they will beneficiate from an increased attractiveness of job opportunities in the construction sector. Media Press Releases News Releases Video Website Social Media Journalistic Articles Exposure to local, national, and EU media will give more prominence to circularity in general, increase awareness and local engagement. Hardware Technology Manufacturers and Providers Scientific Publications Info-packs Webinars Website Social Media Journalistic Articles Newsletter Reaching these stakeholders about the circular, digitalized construction sector, is key for awareness and supporting adoption of circular practices. 22 Plan of the Dissemination and Communication activities - 1st version/D7.2 Technology Service Providers including data management companies Scientific Publications Info-packs Webinars Website Social Media Journalistic Articles Newsletter Exposing these stakeholders to dissemination activites ensures their involvment and support in the smooth operation of software and hardware technologies. Developers of similar technologies Scientific Publications Info-packs Webinars Website Social Media Journalistic Articles Newsletter The technologies developed in RECONSTRUCT can be of interest for other sectors, hence the importance to engage them in D&C activities. 5.5 Dissemination and communication channels Table 8: Dissemination and Communication channels at the target level Channel Description Target Landing page RECONSTRUCT’s landing page was launched in July 2023 (M2) to offer an initial gathering point while the official website is under construction. It was created following the newly developed project’s visual identity. ALL Website RECONSTRUCT’s website will be the main source of information for interested partners and stakeholders, and it will be launched in November 2023 (M6). ALL Social networks (Twitter, LinkedIn) RECONSTRUCT will reach its community through social media channels, with updates about the project’s results and engaging in dialogue with its followers. ALL Media multipliers External platforms will republish journalistic articles, news and press releases written by RECONSTRUCT. Researchers, industry stakeholders, citizens, policymakers 5.5.1 Website and landing page RECONTRUCT’s website will serve as a primary communication and dissemination channel for the project, acting as the entry point for stakeholders, partners, and the general public. This website will adapt and evolve to the project’s needs, ensuring continued sharing of RECONSTRUCT’s developments. Updates will be published on the "News and Events" pages, with content generated by ICONS and supported by project partners. The aim is to 23 Plan of the Dissemination and Communication activities - 1st version/D7.2 provide clear, scientifically accurate information that is easily understandable by a broad audience. The website will be developed using a user-experience design approach to enhance user navigation and help key stakeholders find the information most relevant to them. Additionally, dissemination materials tailored for professionals will encompass all public deliverables produced by the project, along with updates on RECONSTRUCT activities. These materials are intended to capture the attention of relevant stakeholders, and to keep them informed about the project’s results. For the general public, RECONSTRUCT communication products will include press releases and graphic materials designed to raise awareness and interest in the project's outcomes. In summary, the project website will serve the following purposes: • Share RECONSTRUCT materials, including public deliverables and scientific publications. • Provide access to communication materials, such as information packs and tutorials. • Publish project news. • Establish connections with external platforms, relevant initiatives, and related projects. • Offer information about project events, webinars, workshops, and stakeholder engagement activities. • Keep users informed about project activities and targeted dissemination initiatives. The website will be developed using WordPress, ensuring easy content management during and after the project. The expected publication date for the project website is November 2023 (Month 6). Table 9: Website accountability Accountability Developed and managed by ICONS, with input and feedback from all the partners. Input and cooperation from the rest of the RECONSTRUCT partnership will be encouraged during the project duration. To comply with General Data Protection Regulation – Regulation (EU) 2016/679 (GDPR), private data will remain confidential as ICONS will act as the Data Controller and be responsible for treating all the sensitive data provided by registered users upon online registration. 5.5.2 Social networks RECONSTRUCT will utilize social media platforms to promote its objectives and results, enhancing the reach of its communication and dissemination efforts. The project will leverage social media channels as primary interfaces for engaging with the public, sharing content, and participating in campaigns. LinkedIn and Twitter are chosen as the primary platforms for specific audiences. Policy makers, construction contractors, designers, researchers, and engaged citizens will be reached through these platforms. 24 Plan of the Dissemination and Communication activities - 1st version/D7.2 Twitter is suitable for real-time updates on project progress, partner initiatives, milestones, and relevant articles. LinkedIn will instead host official content, including news articles, press releases, milestones, event promotions, and partner activities. The content strategy aligns with these platforms and audiences, ensuring that each social media channel effectively communicates the project's goals and achievements while engaging with its diverse stakeholders. Table 10: Content delivery strategy summary, depending on the social media channel Twitter LinkedIn Target audiences Construction Contractors Designers Software and Hardware developers Policy makers Researchers Citizens Media Construction Contractors Designers Software and Hardware developers Researchers Content type Tweet and retweets Posts and post shares Main topics for content Project milestones and organic news Project milestones and organic news Partner milestones and news Partner milestones and news External news and articles; Policy updates Policy updates News and events of other related projects and initiatives (funded by the EU) External news and articles (B&I developments in the field) An official hashtag, #RECONSTRUCT_EU, has been established for the project to monitor the impact of the project’s reach beyond ICONS’s management. This hashtag will be utilized to track posts related to RECONSTRUCT and collect both quantitative and qualitative data regarding its social media impact. Table 11: Social media accountability Accountability ICONS will be responsible for the core social media activities, like setting up the accounts, posting, following existing social media channels, and monitoring outreach. The consortium partners are encouraged to contribute by joining the community of the RECONSTRUCT Twitter and LinkedIn followers. They can retweet and repost our content from their organizations’ channels and use the #RECONSTRUCT_EU hashtag. 25 Plan of the Dissemination and Communication activities - 1st version/D7.2 KPI: at least 800 followers between Twitter and LinkedIn will be acquired. 5.5.2.1 Social media campaigns RECONSTRUCT aims to initiate at least one social media campaign each year throughout the project implementation. These campaigns may be coordinated with other initiatives related to the CCRI and in collaboration with sister projects. Social media campaigns serve the purpose of reinforcing and actively engaging the project's followers, fostering interaction with the content shared on social media platforms. These campaigns typically revolve around a specific theme or agenda and are designed to highlight particularly innovative content, setting it apart from regular posts. 5.5.3 E-newsletter The project will produce a newsletter, which will be published online every six months and shared with those who register on the project's website. These newsletters are especially effective for engaging with professionals and the scientific community. Businesses, research stakeholders, and policymakers can use the newsletter to stay updated on the project's progress. It also serves as a valuable tool to foster cooperation with similar projects, partnerships, and industry clusters through collaborative initiatives and connections. The newsletter will be in English and will be also published on the website. Table 12: Newsletter accountability Accountability ICONS will collect content, write and create the newsletter and will take care of dispatching it to the online registered users. All project partners are encouraged to send in relevant news and events to be included in the newsletter. KPI: 1 newsletter every six months will be published. 5.5.4 Media multipliers RECONSTRUCT will utilize external media partners to share project-related content of general interest. These media partners have syndication agreements with ICONS, and the primary ones include EU Agenda, AlphaGalileo, and Phys.org. Additional channels focusing on RECONSTRUCT's themes will also be added to the distribution list, for example, BUILD UP. The content to be distributed includes journalistic articles, video interviews, and press releases about RECONSTRUCT. 32 Plan of the Dissemination and Communication activities - 1st version/D7.2 Info-packs are well-suited for distribution at scientific and technical events. Additionally, they will be accessible for download from the project website and actively shared with key stakeholder groups interested in staying updated on project results. All RECONSTRUCT’s info-packs will be collected in the final Innovation Handbook, that will deliver in its final form all the project’s scientific innovations. Table 18: info packs and innovation handbook accountability Accountability ICONS will oversee the development and the graphic design of the info-packs. When the content of the factsheets will be particularly technical, some partners or the coordinator will be asked to draft content, based on the guidelines provided by ICONS, who will oversee the final edits and pagination. At least one info-pack per addressed target audience will be developed. KPI: at least 1 info-pack per target group will be released. 5.6.4 Policy briefs A policy brief is a concise document that offers essential information and actionable policy recommendations on a specific issue. RECONSTRUCT will use policy briefs to give policymakers solid scientific ground on which discussions and plans can be made for the EU agenda on circular transition, as well as the EU Green Deal and the Circular Economy Action Plan. Table 19: Policy briefs accountability Accountability ITeC will oversee the content of policy briefs. Once approved, ICONS will design tailored formats for dissemination. KPI: at least 1 policy brief and 2 presentations held at relevant EU premises will be released. 5.6.5 Webinars Webinars are an effective tool for sharing project information, engaging a wider audience, and maximizing RECONSTRUCT's impact. They allow RECONSTRUCT to present its goals, progress, and outcomes in detail, while also encouraging active participation through live chat, Q&A sessions, polls, and interactive features. Training activities can also be carried out in the form of webinars. Table 20: Webinar production accountability Accountability Responsible partners will oversee the organization of webinars. ICONS will oversee the eventual dissemination of each webinar organised and 33 Plan of the Dissemination and Communication activities - 1st version/D7.2 produced by the other partners, promoting this product both on the project’s website and social media accounts. KPI: at least 4 workshops/webinars will be organized in conjunction with big sectorial events 5.6.6 Local d&c desks Local desks oversee communication and dissemination activities at local level. Two partners have been identified as leaders of the local desks: Green Energy Park for Brussels and INCASOL for Barcelona. They will organize local activities, ranging from general events, specific events, and workshops, engage local citizens and local sectoral stakeholders and collaborate with local media to ensure that relevant information on the local demo buildings reaches the correct audience. Their activities will be carried out in the local language mainly. To support their activities, the demo case studies sections of the website were translated into Spanish, while it was decided that this was not needed for the Brussels case study. Local desks will define part of the D&C strategy including the identification of the target audiences, and the appropriate channels and formats to be used to reach out towards them. ICONS will support them in the identification of the target audiences and the most suitable communication and dissemination channels and formats. Additionally, each local desk should: • Map and collect local content (i.e., events, initiatives, press releases, events, videos, flyers, etc.); • Promote and circulate contents of the targets area. • Organize and manage local engagement initiatives (citizens and stakeholders). • Maximise outreach towards other areas within their country. • Track and monitor D&C activities at the local level and share the info with WP7 leader (ICONS). Table 21: Local C&D desks accountability Accountability ICONS will oversee the management of the local desks and provide support if needed. ICONS will also monitor the local activities of each demonstrator. To this end, specific monitoring templates will be shared with the local desks' representatives. Each demonstrator lead will be responsible for organising local events and disseminating results locally in the local language. 5.7 Editorial contents Table 22: Editorial Contents Editorial content Description Target 34 Plan of the Dissemination and Communication activities - 1st version/D7.2 Journalistic articles Professional journalists will produce independent articles and interviews to project’s experts and external stakeholders, distributed afterwards to online media, thematic portals, and other information outlets. Citizens, Construction Contractors, media Press and news releases Press and news releases inform the community about project achievements and events. All Video production RECONSTRUCT videos will be distributed online for an easy and engaging communication towards tall project audiences. These may be also used to present the project at sector events. All Webinars The RECONSTRUCT live or pre-recorded webinars will deliver educational, informative, or promotional content on circular construction topics. Designers, Construction value Chain actors, EU initiatives, academia Each product’s outreach will be monitored on a regular basis to get information about communication needs ad to better target the project’s audiences for future releases. 5.7.1 Journalistic articles and interviews Professional journalists will create independent articles and conduct interviews related to RECONSTRUCT, framing them to appeal to a broad audience. These articles will be published on the project website and further disseminated across European and global audiences through various media platforms, including EU Agenda, AlphaGalileo, and Phys.org, and BUILD UP. Social media channels will also promote these articles upon release. These journalistic articles aim to inform and engage the public on topics related to the project. They serve as a bridge to present a technical project like RECONSTRUCT to a general audience using accessible language and messages. By raising public awareness and highlighting the project's key ideas, these articles and interviews will develop public interest in the project’s topics. Table 23: Journalistic articles accountability Accountability Contents will originate either from external sources collected by journalists (during their investigation) or directly from the RECONSTRUCT project. ICONS will take care of the distribution. KPI: 2 journalistic articles will be published. 35 Plan of the Dissemination and Communication activities - 1st version/D7.2 5.7.2 Press and project updates RECONSTRUCT's press and news releases serve to capture the attention of stakeholders and the public, highlighting project progress and achievements. Press releases are ideal for sharing major accomplishments, such as the release of scientific papers or technical deliverables. News releases adopt instead a more informal structure and plain language, making them accessible to the general public. These releases are typically posted on the project website to share noteworthy updates, project features, and significant work. News releases are particularly effective when announcing the participation of RECONSTRUCT partners in external events to showcase their latest project findings or achievements. In the case of news releases, RECONSTRUCT adopts a collaborative approach, with all partners contributing to editorial content related to WP7 activities. The diverse partnership offers a wide range of perspectives, both academic and practical. Both press and news releases will be published on the project website and, when considered newsworthy, distributed to external online resources and news platforms. Consortium members are encouraged to actively publish and share project-related news on their own distribution channels and external media. ICONS will monitor partner publications every six months. Table 24: Press and news releases accountability Accountability ICONS will be responsible for producing and distributing press releases on behalf of RECONSTRUCT. All the members of the RECONSTRUCT consortium will contribute by writing news releases. ICONS will organize and manage such production and take care of the distribution. Once press and news releases are ready, all the members of the consortium will be encouraged to further distribute them through their own portals, newsletters, or other appropriate channels. KPI: at least 8 press releases will be published. 5.7.3 Video production RECONSTRUCT's video production aims to effectively communicate project objectives and activities. The videos will use animation, infographics, and real footage. 36 Plan of the Dissemination and Communication activities - 1st version/D7.2 The RECONSTRUCT presentation video will be ready by January 2024 to simplify and promote the project topics for a wide audience. At least two video interviews for each demosite will be produced, including footage from the demonstrators. Videos are an effective way to share complex information and reach a wider audience. They will be promoted on social media, the project website, and relevant platforms. The RECONSTRUCT presentation video may also be used at external events. Table 25: Video production accountability Accountability ICONS will oversee the video production, development, and distribution. Format and content to be featured on the video will be preliminarily discussed with ITeC and the WP leaders. All partners will provide further materials that may be necessary for the development of the video. KPI: the videos will receive at least total 400 views. 5.8 Clustering, synergies and events RECONSTRUCT partners will participate in networking events to increase project visibility among stakeholders. In-person events enhance interaction opportunities. RECONSTRUCT will work in partnership with its sister projects CIRCBOOST and WOODCIRCLES, by organising joint dissemination activities, such as joint events and social media campaigns. To kick off and facilitate this collaboration, the cluster has applied for the Horizon Results Booster services Module A and Module B, aiming at supporting the Cluster’s joint dissemination activities. First, a portfolio of research and innovation results will be created (D1.1, mod A) aiming to better identify the commonalities of the cluster members in terms of results and stakeholders. Then, a joint dissemination strategy will be developed and implemented, with the support of the HRB Experts team. In addition, Cluster joint dissemination materials (such as a video and factsheet) will be created by the HRB. Moreover, RECONSTRUCT will actively collaborate with and participate in events, workshops and activities organised by the Circular Cities and Regions Initiative (CCRI). In addition, the project will consider participation in other relevant EU initiatives in the construction sector (including the New European Bauhaus initiative). Table 26: sister projects, networks and initiatives Type CL6 – CIRCBIO projects CIRCBOOST WOODCIRCLES Other projects ReCreate, ICEBERG, HOUSEFUL, MOBICCON-PRO, CircThread, CodeDEMO, CISUFLO, NewWave, RECONMATIC, BIO4EEB, EASY ZERo, DESIRE, BEST, RECOMPOSE Initiatives CCRI (Circular Cities and Regions Initiative) 37 Plan of the Dissemination and Communication activities - 1st version/D7.2 European Bauhaus Initiative Other Horizon Results Booster RECONSTRUCT events Partners will track upcoming networking, clustering events, and scientific conferences and express their interest in representing RECONSTRUCT. Event participation will be monitored through ongoing communication within the consortium, with ICONS collecting updates every six months via a dedicated template. These events may include conferences, fairs, workshops, roundtables, and more on project-related topics. Project communication materials will be distributed at these events to support partners in promoting RECONSTRUCT. Partner attendance will be highlighted on the project website and social media channels for visibility. Table 27: RECONSTRUCT technical & dissemination events Event Description Target vWorkshops RECONSTRUCT will organize workshops to showcase key project results and outcomes from the demo-sites, host experts from the consortium, and broader stakeholders group. Training activities can also be organized. Policy makers, Construction Value Chain Actors Final event The final event will showcase key project results and outcomes from the demo-sites, hosting experts from the consortium and broader stakeholder groups. All Other joint events with sister projects RECONSTRUCT will organize joint dissemination events with sister projects funded under the same call. Policy makers, local authorities, municipalities, researchers, business sector Table 28: Events accountability Accountability ITeC will oversee the clustering and networking events, contact initiatives, projects, and networks to multiply dissemination opportunities, organize joint events. ITeC will oversee the final event organization with the support of ICONS and the other project partners. ICONS will be responsible for keeping track of all the events in which representatives of the RECONSTRUCT partnership will participate. KPI: at least 8 conferences will be attended, and at least 3 poster presentations will be held. 38 Plan of the Dissemination and Communication activities - 1st version/D7.2 5.9 Training Communication and dissemination efforts will have the training program of relevant actors in the construction chain as an objective to ensure the knowledge and the achievements of the project will be transmitted in a correct, useful, and practical manner. A correct emphasis on training will also guarantee that the project’s innovation will continue to be relevant and live afterwards RECONSTRUCT’s conclusion. Many activities and methods discussed above in this document are prone to being receptive vehicles for knowledge transfer: info-packs, webinars, sector conferences and workshops might be recorded and will thusly be written and organized with the idea of being moments for training the readers or the attendees, depending on the format. This need will be especially important during the replication of results phase 4 (from Month 9 to month 48 of the project) as the project’s results will be mature enough to provide useful materials to train construction actors onto. 5.9.1 Training modules All the materials developed by other work packages (e.g. WP6) will be made available to professionals in the construction field in video form through the stakeholders’ platform. These clips, may them be in the form of webinars, tutorials, video-interviews, opinions of experts, exc. will gathered to create a training programme. This training programme will help professionals navigate through the topics that are consistently encountered in the field, and will have a modular nature: it will have both core and elective courses, as to choose the areas in which to specialize, and will be adaptable to any type of background the worker may possess in the field, as the scope of these courses is to target the entire construction value chain. The training programme will be considered completed after seven weeks of 2-3 hoursessions per week. The training material (presentations, reports or videos recorded) will be available on the project website and/or on the digital stakeholder platform. Table 29: Training Accountability Accountability ITeC will oversee the training materials and the contents related to them. IRIS will develop the stakeholder platform that will host the training modules. Icons will be responsible for providing the templates and the guidelines for presenting such materials, but the content will be provided by the relevant partners. 39 Plan of the Dissemination and Communication activities - 1st version/D7.2 KPI: 10 training modules will be released, and will be completed by at least 100 workers in the industry, depending on their expertise and role. 5.10 Management of communication and dissemination 5.10.1 Responsibility in the consortium Effective EU communication requires strong cooperation between D&C Leader (ICONS) and the consortium to engage stakeholders and the public. The document emphasizes interconnections between project D&C activities and partners' local efforts, stressing full team cooperation. WP7's successful execution relies on input from all RECONSTRUCT partners, including interviews and workshops facilitated by ICONS. Local D&C activities will be established in each community of the two demo sites, to better disseminate the specific regional interests of RECONSTRUCT. ITeC, ICONS, IRIS, INC, GEP and other RECONSTRUCT members have specific roles and responsibilities detailed in the document. Table 30: RECONSTRUCT’s partnership accountability in communication and dissemination Partner Responsibility and involvement ITeC (Coordinator) Validating the proposed PD&C. Enforcing the PD&C in support of ICONS. Providing input and feedback on some D&C products to be released on behalf of RECONSTRUCT (i.e., project video, leaflet). Making sure the content of PD&C formats is scientifically accurate, and in line with the research performed in the other WPs. Attending the WP7 meetings. ICONS (WP7 leader) Developing, leading and monitoring the D&C activities; Defining key messages that will convey the objectives and goals of RECONSTRUCT based on the needs and interests of the project’s target audience; Developing the RECONSTRUCT visual identity and various communication materials i.e., leaflets, project video; Designing, updating and maintaining of the project website; Producing the content to be published on the project website and external channels, newsletters and social media platforms, together with the active contribution of all the partners; Monitoring the impact of communication materials produced and distributed for RECONSTRUCT; Delivering regular updates of the communication plan based on the project’s emerging dissemination and communication requirements. Chairing WP7 WG meetings. GEP, INC Attending the Local D&C desk meetings; Establishing effective regional communication to further disseminate RECONSTRUCT’s results; 40 Plan of the Dissemination and Communication activities - 1st version/D7.2 Work closely with the D&C leader (ICONS) as to effectively coordinate the communication efforts All Providing inputs to create the RECONSTRUCT website and other communication materials; Keeping ICONS informed as to relevant progress made by the project in their respective work packages; Boosting RECONSTRUCT’s presence on social media; Providing timely ICONS with the list of events and publications they will be attending on behalf of RECONSTRUCT; Mobilizing networks and connections for a wider outreach and promotion of RECONSTRUCT; 5.10.2 Production: management, timing and feedback ICONS is primarily responsible for producing Dissemination and Communication (DC) formats, managing communication channels, and ensuring content quality on RECONSTRUCT platforms, including final approval. Partners can offer input and feedback as prompted by ICONS, but ICONS has the final say on incorporating it. Once a product is final, no further edits can be made to meet deadlines while respecting ICONS' expertise. ICONS has a dedicated team of professionals, including social media managers, web developers, graphic designers, video makers, analysts, and communication managers who work closely together. Partners should provide feedback on graphic and aesthetic elements only if they misrepresent the project. The format of DC products aligns with content, ensuring the core message is not distorted, avoiding continuous edits. Partners are encouraged to use the brand book independently, utilizing in-house designers or open-source programs like Canva. The table below outlines ICONS' steps during production to enhance transparency and clarify partner responsibilities. Table 31: DC production steps Step Editorial Formats Other dissemination efforts 1 The ICONS project manager (PM) initiates the task internally with graphic designers, video makers, and SMMs The responsible partner (RP) initiates the task by contacting the ICONS PM or the ICONS PM initiates the task internally The RP initiates the task by contacting the ICONS PM. 2 The PM collects input from partners The RP collects input from partners / 3 He/she contacts the accountable partner/s by sending the content to be revised He/she contacts the accountable partner/s by sending the content to be revised / 5 The PM collects feedback and finalises the text/script The RP collects feedback and finalises the text/script / 41 Plan of the Dissemination and Communication activities - 1st version/D7.2 6 Editorial contents are proofread Content for formats is proofread by the RP. ICONS might give language advice to align it to the project’s tone of voice / 7 The PM implements the language advice The RP implements the language advice / 8 Graphic design, SM distribution, video editing. Website, roll-up, leaflet: final texts are forwarded to the designer for the graphic production Press and news releases and journalistic articles and sent to the social media manger (SMM) for distribution on SM and towards media multipliers Video scripts are sent to video makers and designers for the shooting and post-production Final content is sent to ICONS for editorial “packaging”. ICONS forwards the final texts to graphic designers. The PM discusses with the team the best dissemination route for the format. If relevant, ICONS writes a news/events release for the website. Noteworthy project news are distributed toward media multipliers by the SMM. 9 The final product is shared with the consortium and promoted through appropriate channels The final product is shared with the consortium and promoted through appropriate channels The final product is promoted through appropriate channels To handle RECONSTRUCT production effectively, ICONS has established guidelines for partner requests, contributions, and timely delivery of DC formats. The following tables outline guidelines for specific formats, indicating who should be contacted for requests, who is responsible for delivery, the required delivery time, and who should be contacted for feedback. The first table covers formats for which ICONS is directly responsible. While precise deadlines are mentioned in the DoA, this table provides estimates of production times for ICONS, considering the initiation of the task and any feedback loops. ICONS will always prioritize DoA deadlines when provided. The timing is specified in calendar months, weeks, or days. 5.10.3 ICONS Responsibilities The following table gathers the responsibility, timing and feedback for each planned editorial content and the communication kit that will be produced. 48 Plan of the Dissemination and Communication activities - 1st version/D7.2 Figure 2: Brand personality exercise results The official brand book was developed and shared among partners. It serves as a rulebook for everyone involved in the project, particularly when developing communication and dissemination materials for specific events including webinars. The brand book includes clear guideline to allow partners to use it autonomously. There are specifications regarding colour usage that explain which colours can be used together harmoniously, as well as examples of colour combinations to avoid. The brand book is also clear on photography usage, fonts to be utilise for official project’s products, and correct implementation of the logo. Figure 3: Official RECONSTRUCT LOGO Figure 4: Official RECONSTRUCT colour palette 49 Plan of the Dissemination and Communication activities - 1st version/D7.2 6 Conclusions The Plan of the Dissemination and Communication activities outlines RECONSTRUCT communication and dissemination strategy. Partners can use this document to align their own communication with the project's overarching plan. It also highlights the primary tools and channels that will be utilized throughout the project, along with the monitoring strategy that will be implemented. The channels and formats detailed in this plan will help raise awareness and encourage engagement among professional stakeholders and the general public. We will periodically monitor their effectiveness and outreach, enabling us to refine and improve our content and overall strategy over time. It should be noted that the current deliverable will be subject to future revisions in the Plan of the Dissemination and Communication activities - 2nd version (M24) in order to refine the strategy as the project progresses. The final version will be then delivered by the end of the project (M48). … 50 Plan of the Dissemination and Communication activities - 1st version/D7.2 7 Annex 1 – Communication and dissemination activities templates Table 39: Communication activities monitoring table COMMUNICATION ACTIVITIES Partner Communicatio n activity name Description Who? How? Outcome Status Choose your organisation from the list. Insert communciatio n name Insert a short description of implemented communication activity. Max 200 characters spaces included. Target audience. Please, choose between those included in the CDE plan (DX.X). You can refer to the 'Legend'. If more target audiences were addressed, please add as many lines as necessary. Communicat ion channel. Please refer to the 'Legend'. Insert key performance indicators, if available in the DoA. If not available include NA Choose from the list. Table 40: Dissemination activities monitoring table DISSEMINATION ACTIVITIES 1. Partne r 2. Dissemination activity name 3. What? 4. Who? 5. Why? 6. Status 7. Estimated number of participants 51 Plan of the Dissemination and Communication activities - 1st version/D7.2 Choos e your organi sation from the list. Type the title of the activity/event. Choose the type of dissemination activity from the list. Please note that: - External meetings do not include the project meetings. - Clusternig activities are those with cluster networks. - Collaborations with EU funded projects are any type of joint event not included in clustering activities. - When choosing Other, please specify the activity in the section 'Why'. Choose the most appropriate target audience from the list. If more target audiences were addressed, please add as many lines as necessary. Insert a description of the activity, max 200 characters spaces included. Choose the status of the dissemianti on activity from the list. For future activities, please mark them as 'Ongoing' and provide more details to ICONS via email when available, it helps us to promote the activity on social networks. Please include here the estimated number of people you disseminated the project to. This is necessary to ICONS to monitor the engagement generated by events. This number will be included in the monitoring activity pf the project. 52 Plan of the Dissemination and Communication activities - 1st version/D7.2 8 Annex 2 – Publications template Table 41: Publications monitoring table PUBLICATIONS (scientific papers in journals, conference proceedings etc.). Partner Typ e of pu blic ati on P e e r - r e vi e w Typ e of PID PID of depos ited public ation Link to public ation Title of the publica tion PID of publi sher versi on of recor d ISSN/ eSSN Aut hors Title of the journ al or equiv alent Num ber Publi sher Month /Year of public ation PID of book Book title Was the publicati on available in open access through the repositor y at the time of publicati on Did you charge OA publishing fees to the project? Licens e type 53 Plan of the Dissemination and Communication activities - 1st version/D7.2 9 References Folco Giuliana, Gaboardi Elena, Lischetti Serena, Martinoli Mario, Mazzolo Giulio, & Schmid Elisabeth. (2022). Two new tools for science communication assessment: the community engagement index and communication effectiveness quadrants. Zenodo. https://doi.org/10.5281/zenodo.6985584